As we are ending the year of 2011, it is always good to notice trends that are affecting small businesses, and to see the changes that are taking place. It is also good to find out how accurate some of these predictions of what will change, because with the speed the world works at now, you don't want to be left in the dark. In 2011, according to mashable, there are a few tech trends which will probably end up affecting small businesses profoundly.
1- There is the rise of website spending. This will lead to an increased source of revenue from websites and other like materials. It will also mean that you must take the opportunity to revamp your website to make your products easily findable, and make your website easily findable.
2- The rise of the smartphone generation of small business owners. Nearly 49% of small business owners utilize smartphones to plan out and execute their business plans. So learn to utilize your apps and your cell phone well.
3- The rise of social shopping and E-commerce events. These lead to a greater risk because of the group buying aspect, but they also may promote a better return. It enables you to widen your customer base and appeal to people who aren't in your local market. This can be a huge competitive advantage if utilized properly.
4- More focused social media efforts. The more targeted advertising and other campaigns to promote your products thru Twitter, Facebook, and other social media outlets. This will only expand in the future.
5- The rise of cloud computing. There are more people using web-based software for office work then ever before, and the cloud enables you to coordinate a groups efforts in order to achieve your goal.
Stay observant of these tech trends to maximize utilization of technology in your company.
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